There’s something undeniably cozy about Dutch design – that perfect blend of functionality and whimsy that makes everyday objects feel special. Now, Holland America Line is bringing that distinctive charm directly to the high seas through an exciting new collaboration with beloved Amsterdam-based homeware brand Blond Amsterdam.
A fleet-wide rollout of Dutch charm
The partnership introduces a carefully curated selection of Dutch-designed treasures to Holland America Line’s onboard retail shops, starting with five ships in the fleet: Oosterdam, Nieuw Statendam, Eurodam, Volendam and Zuiderdam. By late October 2025, these delightful finds will be available across the entire fleet.
The collection celebrates the timeless appeal of Delft blue-and-white ceramics, featuring teacups, saucers and kitchen accessories that capture the essence of traditional Dutch craftsmanship with a contemporary twist. Each piece reflects the artistic vision of Blond Amsterdam founders Femque van Geffen and Janneke Dröge, whose vibrant illustrations have charmed design enthusiasts worldwide since the brand’s inception in 2001.
From dinnerware to lifestyle brand
What began as a dinnerware line has blossomed into a lifestyle brand encompassing everything from greeting cards to textiles, all unified by the duo’s philosophy of creating happiness through art. Their distinctive style – playful yet sophisticated, traditional yet fresh – perfectly complements Holland America Line’s own Dutch heritage.
Exclusive collections on the horizon
The current retail offerings represent just the beginning of this creative collaboration. Come early 2026, Holland America Line guests will discover an even more special collection: bespoke mugs, saucers, tea cloths and vases featuring exclusive artwork created specifically for the cruise line in Blond Amsterdam’s signature aesthetic.
More than mere souvenirs
For passengers who appreciate thoughtful design and authentic cultural connections, these pieces offer more than mere momentoes. They’re tangible reminders of the Netherlands’ rich artistic tradition, perfect for recreating that sense of Dutch gemütlichkeit – that warm, convivial feeling – long after disembarkation.
Whether you’re sipping morning coffee from a hand-illustrated mug or serving afternoon tea on delicately patterned saucers, these pieces transform everyday moments into celebrations of Dutch design heritage. It’s exactly the kind of meaningful travel keepsake that elevates the cruise experience from simple vacation to cultural immersion.
About the Author: Staff Writer
